The Philodendron Pink Princess has evolved from ultra-rare collector’s item to accessible plant shelf staple all over social media— but its striking pink variegation and care quirks still fuel its cult status. Here’s the expert breakdown on whether the Pink Princess is rare in 2025, why prices fluctuate, and what it takes to keep those coveted leaves looking vibrant for years to come.
Is the Pink Princess Philodendron Still Rare?
The Pink Princess Philodendron (Philodendron erubescens ‘Pink Princess’) or “PPP” was once the holy grail of rare plants, with prices that made even seasoned collectors blink. But advances in propagation, especially tissue culture, have made this blush-toned beauty widely available across the U.S., Canada, and beyond. No more waiting lists or auction wars— now you can find healthy young plants at reputable nurseries and even big box stores.
Yet, the Pink Princess’s allure hasn’t faded. If you've been scrolling the plant side of Instagram like we often do, you'll find these pink plants all over your feed. What was once exclusive is now universally accessible— making it both a design statement and a nod to how quickly trends travel in the plant world.
Why Was the Pink Princess Philodendron So Expensive?
A few years ago, scarcity was real. In a 2022 article for Domino, a plant expert explained, “You can’t grow a pink princess philodendron by seed or by propagation like you might any other plant. You need a lab.” All Pink Princess Philodendrons on the market were grown from tissue culture, which is a very scientific process even if attempted at home, as explained by a University of Illinois Extension’s guide.

Pink Princess Philodendron tissue culture. Photo by Orange Lake Nursery.
Growers struggled to propagate the unpredictable pink variegation at scale, since each plant’s coloring is the result of a naturally unstable genetic mutation. That uncertainty, paired with skyrocketing demand on social media, sent prices soaring—especially for specimens with vibrant variegation or the coveted “half-moon” pink leaf.
Now, thanks to commercial innovation, growers can use tissue culture to mass-produce genetically identical Pink Princess Philodendrons, ending the scarcity era. Expect to pay far less today— though especially “showy” plants still fetch a premium in online plant shops and are often at the top of most expensive houseplants lists.
What Determines the Price of Pink Princess in 2025?
While the Pink Princess as a category is no longer rare, distinct specimens with large, stable patches of pink variegation remain highly sought after. The experts at Epic Gardening explain that plants with well-balanced, vibrant variegation command higher prices because the mutation that creates the pink is both unpredictable and unstable— too little light, and your Pink Princess may “revert” to fully green. The flip side of this, plants with mostly green leaves are much more budget-friendly and widely available.
How To Keep Your Pink Princess Philodendron Pink?
Proper care is non-negotiable if you want to maintain or enhance that bold variegation and protect your investment. The proper amount of bright indirect light, high humidity, and pruning to encourage new growth will help your PPP stay vibrant and bubblegum pink.
What Kind of Light Does a PPP Plant Need?
Variegation is directly tied to light. The brighter the indirect light, the more likely your Pink Princess is to retain its iconic splashes of pink. Inadequate lighting leads to reversion—your PPP will produce more green, less pink, and fade into background status.
A North or East-facing window is ideal, but if you don’t have the natural sunlight, the Aspect™ Gen 2 Grow Light is engineered to provide that spectrum year-round, ensuring your Pink Princess remains a living work of art.
What Level of Humidity is Best for a Pink Princess Philodendron?
Native to South America, this philodendron is happiest in warm, humid conditions (ideally 50-60% humidity). Allow the top inch or two of soil to dry before watering, and make sure excess water can drain—root rot is a common risk. A pebble tray or nearby humidifier can help bring ambient humidity up, especially in dry climates.
Can you Prune a Pink Princess Philodendron?
If new leaves are coming in solid green, don’t panic. Prune just above the last pink leaf to encourage new growth that’s more likely to show off pink patches.

Photo by Foliage Factory.
Why is my Pink Princess Philodendron Fading in Color?
Occasional pruning, proper fertilization, and renewed light can revive a faded plant. The variegation is a natural mutation—it isn’t chemically induced like the “Pink Congo,” making the color stable when conditions are right.
For a deeper dive, we wrote a complete guide to Pink Princess Philodendron care!
TL;DR: Is the Pink Princess Philodendron Rare in 2025?
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No Longer Rare: The Philodendron Pink Princess isn't rare anymore due to advances in tissue culture, making it widely available and far more affordable than in the past.
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Price is About Pink: A plant's price now depends on the quality and stability of its variegation. Specimens with well-balanced, vibrant pink leaves are still highly sought after and command a premium.
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Light is Non-Negotiable: To keep the iconic pink color, consistent, bright indirect light is essential. Without enough light, the plant will "revert" and produce solid green leaves.
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Care is the Secret: The blog provides key care tips for light, water, humidity, and pruning, explaining how to maintain the plant’s stunning color and health.
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Know the Difference: The Pink Princess's variegation is a natural genetic mutation, unlike the chemically-treated Pink Congo, whose color fades over time.